FOR SCIENCE-BACKED DTC BRAND OWNERS ABOVE $50K / MO:
How This Personal Care Brand Grew From
€118,000 To €540,000 Per Month In 18 Weeks
By Accessing Untapped "Demand Zones"
How This Personal Care Brand Grew From €118,000 To €540,000 Per Month In 18 Weeks By Accessing Untapped “Demand Zones”
How This Personal Care Brand Grew From
€118,000 To €540,000 Per Month In 18 Weeks
By Accessing Untapped "Demand Zones"
How This Personal Care Brand Grew From
€118,000 To €540,000 Per Month In 18 Weeks
By Accessing Untapped "Demand Zones"
… and how they unlocked an extra €590,000 in pure profit after all costs in the first 4 months,
with 87% of it coming from unique angles, ads, and landing pages targeting these zones.
… and how they unlocked an extra €590,000 in pure profit after all costs in the first 4 months,
with 87% of it coming from unique angles, ads, and landing pages targeting these zones.
Research, Creatives, and Funnels — Approved by Doctors
Dr. Pia Winberg
Founder & Director @ PhycoHealth
"I had tried multiple agencies in Australia, but nothing really resonated or broke through. What stood out about Nousus was that they actually listened. They identified a strong selling point I hadn’t even realized we were missing. I don’t think many skincare brands are marketing this way. Most brands try to look a certain way—beautiful faces, aesthetics—but that doesn’t break through the noise. Nousus helped us carve out a truly unique position. Just two months in with Nousus, our customer acquisition cost has dropped from $80 to $18, and retailers are reaching out."
Dr. James Kilgour
Dermatologist at Stanford University, Founder & CEO of KilgourMD
“Nousus has exceeded our expectations in transforming complex clinical studies and scientific literature into concise, compelling, and high-converting creatives, hooks, and copy. Their ability to distill dense research into messaging that resonates emotionally and intellectually has dramatically lowered our customer acquisition costs while simultaneously boosting retention. Before working with Nousus, we relied heavily on raw data and statistics—an approach that often fell flat with our audience. Nousus has taken that same science and turned it into engaging, relatable content that sparks genuine interest and drives real sales.”
ONE SPOT LEFT FOR APRIL
Schedule Your Discovery Call
Schedule Your Discovery Call
Schedule Your Discovery Call
Schedule Your Discovery Call
Your answers will remain completely confidential and are used to prepare a strategy for you prior to the call.
Your answers will remain completely confidential and are used to prepare a strategy for you prior to the call.
Your answers will remain completely confidential and are
used to prepare a strategy for you prior to the call.
Track Record
Track Record
Track Record
Track Record
Meta Sales Generated
$
+
Ad Spend Managed
$
Creatives Made
+
Case Studies
Partner Results
Partner Results
Partner Results
Partner Results
Personal Care Brand 🧖♀️
Personal Care Brand 🧖♀️
Personal Care Brand 🧖♀️
Before Nousus
Stuck at €100k
In monthly revenue
After Nousus
€540,000 +
In monthly revenue
Profitably scaled past €540,000 in 18 weeks and helped them go from €0 to €3 million per year with over €850,000 in pure net profit from our service.
Profitably scaled past €540,000 in 18 weeks and helped them go from €0 to €3 million per year with over €850,000 in pure net profit from our service.
Profitably scaled past €540,000 in 18 weeks and helped them go from €0 to €3 million per year with over €850,000 in pure net profit from our service.
Women’s Wellness
Women’s Wellness
Women’s Wellness
Before Nousus
€400,000
In monthly revenue
After Nousus
€654,000 +
In monthly revenue
We helped a European wellness brand scale past half a million in one month and do €1,830,000 in sales in the first 100 days at a 9.40x Meta ROAS.
We helped a European wellness brand scale past half a million in one month and do €1,830,000 in sales in the first 100 days at a 9.40x Meta ROAS.
We helped a European wellness brand scale past half a million in one month and do €1,830,000 in sales in the first 100 days at a 9.40x Meta ROAS.
PhycoHealth
PhycoHealth
PhycoHealth
Before Nousus
$42,000
In monthly revenue
After Nousus
$120,000
In monthly revenue
We grew an Australian skincare brand's revenue by 183% in the first month, with their new customer sales rising by 546% at a 78% lower acquisition cost.
We grew an Australian skincare brand's revenue by 183% in the first month, with their new customer sales rising by 546% at a 78% lower acquisition cost.
We grew an Australian skincare brand's revenue by 183% in the first month, with their new customer sales rising by 546% at a 78% lower acquisition cost.
Barefoot Shoe Brand 👟
Barefoot Shoe Brand 👟
Barefoot Shoe Brand 👟
Before Nousus
€0
In monthly revenue
After Nousus
€100,000 +
In monthly revenue
Helped a barefoot shoe brand launch and scale to six figures in monthly revenue within the first 50 days of starting the campaigns on Meta.
Helped a barefoot shoe brand launch and scale to six figures in monthly revenue within the first 50 days of starting the campaigns on Meta.
Helped a barefoot shoe brand launch and scale to six figures in monthly revenue within the first 50 days of starting the campaigns on Meta.
Beauty Brand
Beauty Brand
Beauty Brand
Revenue
€290,000
€18,000+ spend
9.56x ROAS
700% sales growth for a beauty brand on a record-breaking Black Week with over €50,000 in net profits within 7 days. Our funnel's conversion rate was 9%.
700% sales growth for a beauty brand on a record-breaking Black Week with over €50,000 in net profits within 7 days. Our funnel's conversion rate was 9%.
700% sales growth for a beauty brand on a record-breaking Black Week with over €50,000 in net profits within 7 days. Our funnel's conversion rate was 9%.
Norolan
Norolan
Norolan
Before Nousus
€15,490
In monthly revenue
After Nousus
€90,000
In monthly revenue
We grew Norolan's monthly revenue by 465% in one summer with a 600% increase in Meta ROAS, 400% increase in the ad spend, and three full sell-outs.
We grew Norolan's monthly revenue by 465% in one summer with a 600% increase in Meta ROAS, 400% increase in the ad spend, and three full sell-outs.
We grew Norolan's monthly revenue by 465% in one summer with a 600% increase in Meta ROAS, 400% increase in the ad spend, and three full sell-outs.
Jyrki Kasanen
Founder & CEO
Their work reflects passion, and the results clearly show a data-driven approach and continuous improvement based on performance insights.
Jyrki Kasanen
Founder & CEO
Their work reflects passion, and the results clearly show a data-driven approach and continuous improvement based on performance insights.
Jyrki Kasanen
Founder & CEO
Their work reflects passion, and the results clearly show a data-driven approach and continuous improvement based on performance insights.
Jyrki Kasanen
Founder & CEO
Their work reflects passion, and the results clearly show a data-driven approach and continuous improvement based on performance insights.
Petri Janhunen
Co-Founder & CGO
Nousus Creative's results-oriented business model has been a strong driver of growth and a clear motivator for both parties.
Petri Janhunen
Co-Founder & CGO
Nousus Creative's results-oriented business model has been a strong driver of growth and a clear motivator for both parties.
Petri Janhunen
Co-Founder & CGO
Nousus Creative's results-oriented business model has been a strong driver of growth and a clear motivator for both parties.
Petri Janhunen
Co-Founder & CGO
Nousus Creative's results-oriented business model has been a strong driver of growth and a clear motivator for both parties.
Is this for you?
It’s worth a chat if you…
It’s worth a chat if you…
It’s worth a chat if you…
ARE IN THE RIGHT NICHE
You are in the health, wellness, or beauty space doing between $50,000 and $400,000 in sales per month.
You are in the health, wellness, or beauty space doing between $50,000 and $400,000 in sales per month.
HAVE ENOUGH AD SPEND
HAVE ENOUGH AD SPEND
HAVE ENOUGH AD SPEND
You are spending a minimum of $15,000 every month on Meta ads, or have the ability to spend that amount.
HAVE HIT A PLATEAU
HAVE HIT A PLATEAU
HAVE HIT A PLATEAU
You’ve hit a plateau with your Meta ad spend and can’t scale it without the return and profits going down.
HAVE GOOD SCIENCE
HAVE GOOD SCIENCE
HAVE GOOD SCIENCE
Your product has good tech and/or science, but your agencies haven't leveraged it beyond surface level.
HAVE AGENCY TRAUMA
HAVE AGENCY TRAUMA
HAVE AGENCY TRAUMA
You’ve spent too much on “e-commerce performance marketing agency“ retainers with false promises.
WANT A TRUE PARTNER
You don’t want to be just another retainer, but rather have a fractional growth team invested in your growth.
Our Service
We’re a fractional growth team for
DTC brands with good products
We’re a fractional growth team for DTC brands with good products
We’re a fractional growth team for
DTC brands with good products
We're not a creative agency, a performance agency, a CRO agency, or a whatever-pays-the-bills agency. We build positioning exclusively for health, wellness, and beauty brands that lets them compete against competitors 2x, 10x, 100x, and 1000x their size. And then we actually go against these competitors on every level from awareness to conversion.
We're not a creative agency, a performance agency, a CRO agency, or a whatever-pays-the-bills agency. We build positioning exclusively for health, wellness, and beauty brands that lets them compete against competitors 2x, 10x, 100x, and 1000x their size. And then we actually go against these competitors on every level from awareness to conversion.
We're not a creative agency, a performance agency, a CRO agency, or a whatever-pays-the-bills agency. We build positioning exclusively for health, wellness, and beauty brands that lets them compete against competitors 2x, 10x, 100x, and 1000x their size. And then we actually go against these competitors on every level from awareness to conversion.
Foundational Positioning
1. Constructing a Unique Thesis
1. Constructing a Unique Thesis
1. Constructing a Unique Thesis
40% of DTC VC funding goes to paid ads, yet most brands and agencies compete using the same recycled angles they pull from Foreplay or Ads Library — resulting in higher new customer acquisition costs, plateauing ROAS, and weaker LTV. We break through this by developing a unique thesis rooted in deep market research, mechanism of action, and tying clinical research papers into consumer psychology.
Higher LTV with better first-order profitability
Higher LTV with better first-order profitability
Higher LTV with better first-order profitability
Higher LTV with better first-order profitability
Get an edge over brands 100x times your size
Get an edge over brands 100x times your size
Get an edge over brands 100x times your size
Get an edge over brands 100x times your size
Uncover positioning gaps competitors miss
Uncover positioning gaps competitors miss
Uncover positioning gaps competitors miss
Uncover positioning gaps competitors miss
Creatives, CRO, and Landing Pages
Creatives, CRO, and Landing Pages
2. Breaking Saturation
With Creatives & Funnels
2. Breaking Saturation
With Creatives & Funnels
2. Breaking Saturation
With Creatives & Funnels
We build narratives that break through market saturation by turning your thesis into demand-driving ad ecosystems that can’t be ignored. Imagine if you were the first brand to run a them vs us ad or a UGC video — our creatives and funnels give you that first-mover advantage.
No more unpredictable results from Meta
No more unpredictable results from Meta
No more unpredictable results from Meta
No more unpredictable results from Meta
Scale ad spend while maintaining your CAC
Scale ad spend while maintaining your CAC
Scale ad spend while maintaining your CAC
Scale ad spend while maintaining your CAC
CRO for better AOV and conversion rates
CRO for better AOV and conversion rates
CRO for better AOV and conversion rates
CRO for better AOV and conversion rates
Increase the profit impact of other channels
Increase the profit impact of other channels
Increase the profit impact of other channels
Increase the profit impact of other channels
Growth Partner
3. Vertical-to-Horizontal
Scale Feedback Loops
3. Vertical-to-Horizontal
Scale Feedback Loops
3. Vertical-to-Horizontal
Scale Feedback Loops
We don’t just run ads or test funnels— we act as a fractional growth team fully embedded in your brand. Our scaling process ensures continuous optimization, sustained profitability, and deeper market penetration by integrating vertical and horizontal scaling actions into a seamless feedback loop.
Performance-fee model — we scale when you do
Performance-fee model — we scale when you do
Performance-fee model — we scale when you do
Performance-fee model — we scale when you do
Media buyers who’ve managed millions in Meta ad spend
Media buyers who’ve managed millions in Meta ad spend
Media buyers who’ve managed millions in Meta ad spend
Media buyers who’ve managed millions in Meta ad spend
Fractional team specializing in health, wellness, and beauty
Fractional team specializing in health, wellness, and beauty
Fractional team specializing in health, wellness, and beauty
Fractional team specializing in health, wellness, and beauty
Continuous medical and market researchfor new angles
Continuous medical and market researchfor new angles
Continuous medical and market researchfor new angles
Continuous medical and market researchfor new angles
Structured vertical and horizontal scaling to sustain growth
Structured vertical and horizontal scaling to sustain growth
Structured vertical and horizontal scaling to sustain growth
Structured vertical and horizontal scaling to sustain growth
Direct consulting for in-house teams on CS and retention
Direct consulting for in-house teams on CS and retention
Direct consulting for in-house teams on CS and retention
Direct consulting for in-house teams on CS and retention
Transparent Pricing
Transparent Pricing
Transparent Pricing
€7,000 per month + 5% of ad spend on OUR creatives
Market Positioning Built From Scratch
Short to Mid-Form Videos (15 sec — 300 sec)
Iterations + Net New Concepts
Static Image Ads + Short (<10 Sec) GIFs
New Landing Pages Monthly From A-Z With Split Testing
Month-To-Month (30 Day Notice)
Dedicated Copywriter, Funnel Builder, Creative
Strategist, UGC Manager, Sr. Media Buyer
Weekly Strategy Calls OR Async Slack + Loom Reports
Our Work
There’s a reason our brands
are tracked with ad spy software
Why Nousus Creative?
Our results are unmatched and
our win rate is out of this world
Our results are unmatched and our win rate is out of this world
Our results are unmatched and
our win rate is out of this world
OTHER AGENCIES
OTHER AGENCIES
OTHER AGENCIES
OTHER AGENCIES
Launch within a week with templated
ads from Foreplay and competitors
Launch within a week with templated
ads from Foreplay and competitors
High CAC, high-churn customers
High CAC, high-churn customers
No differentiation in
market positioning
No differentiation in
market positioning
Waste years of
potential growth
Waste years of
potential growth
NOUSUS CREATIVE
NOUSUS CREATIVE
NOUSUS CREATIVE
NOUSUS CREATIVE
Launch on average with 50 unique
creatives and 3 separate funnels
Launch on average with 50 unique
creatives and 3 separate funnels
Low CAC, high LTV loyal customers
Low CAC, high LTV loyal customers
Unique positioning for
stronger foundation
Unique positioning for
stronger foundation
On average clients grow
103.2% in the first month
On average clients grow
103.2% in the first month
ONE SPOT LEFT FOR MARCH
Schedule Your Discovery Call
Schedule Your Discovery Call
Schedule Your Discovery Call
Your answers will remain completely confidential and
are used to prepare a strategy for you prior to the call.
Your answers will remain completely confidential and are used to prepare a strategy for you prior to the call.
FAQ
Frequently Asked
Frequently Asked
Frequently Asked
If my product costs $XXX, will this work?
How long does it take to see results?
What countries do you work in?
What’s needed from us?
If my product costs $XXX, will this work?
If my product costs $XXX, will this work?
How long does it take to see results?
What countries do you work in?
What’s needed from us?
ONE SPOT LEFT FOR APRIL
Ready to own your untapped demand
zones, or let others find them first?
Ready to own your untapped demand zones, or let others find them first?
Ready to own your untapped demand
zones, or let others find them first?
Due to high demand, we operate on a first-come, first-served
basis and only work with one brand per niche per market.
Due to high demand, we operate on a first-come, first-served basis and only work with one brand per niche per market.
Due to high demand, we operate on a first-come, first-served
basis and only work with one brand per niche per market.